Email hosting

What is it?

Email Hosting is a service that allows organisations to:

• Manage and store business email accounts on specialised servers.
• Configure customised email addresses using the company’s own domain.

Unlike free or generic services, email hosting offers:

• Greater professionalism: Email addresses with a custom domain (e.g. contact@company.com).
• More capacity: Storage adapted to business needs.
• Enhanced security: Protection against threats such as spam and phishing.
• Advanced control: Centralised management and monitoring of accounts.

The main objective of email hosting is to guarantee:

• Reliable business communication.
• Advanced security.
• Scalability adapted to the specific needs of each organisation.

Why filter companies by their usage?

Segmenting by email hosting usage allows sales teams to personalise strategies:

• Advanced companies: Help them optimise their current infrastructure.
• Companies without specialised services: Guide them towards professionalising and modernising their communications.

Companies that do use it

These companies already have customised business email accounts and are likely interested in:

• Improvements: Advanced security to protect communications.
• Migrations: To more robust or scalable solutions.
• Additional integrations: With tools such as CRM or management systems.

Your sales team could offer:

• Advanced security services, such as anti-phishing and anti-spam filters.
• Migrations to more modern and scalable solutions.
• Integrations with other enterprise tools to improve productivity.

Companies that do not use it

These companies may be using:

• Free email services (e.g. @gmail.com, @yahoo.com).
• Basic servers that limit professionalism and scalability.

This can lead to issues such as:

• Reduced customer trust.
• Difficulty managing large volumes of email.

Your sales team could offer:

• Initial consulting: Assessment of needs and benefits of email hosting.
• Email hosting setup: To professionalise business communication.
• Migration services: From basic servers or free accounts to specialised solutions.

Examples