IT security tools

What is it?

Security in a business context covers:

• Strategies and technologies designed to protect systems, data, networks, and applications.
• Protective practices against cyber threats, unauthorised access, and data loss.

It includes proactive measures such as:

• Vulnerability detection.
• Implementation of access controls.
• Incident response.

The primary objective of enterprise security is to:

• Ensure the confidentiality, integrity, and availability of digital assets.
• Protect the organisation’s reputation.
• Comply with privacy and regulatory requirements.

Common examples of security solutions

• Firewalls and intrusion detection/prevention systems (IDS/IPS).
• Antivirus and anti-malware solutions.
• Identity and access management (IAM) systems.
• Endpoint detection and response (EDR) platforms.

Why filter companies by their usage?

Segmenting by security solution usage allows you to:

• Support advanced companies in strengthening and optimising their current infrastructure.
• Guide companies with basic measures towards a more secure and robust environment.

Companies that do use them

These companies have already implemented robust security tools and are likely interested in:

• Enhancements and updates to stay protected against emerging threats.
• Complementary services, such as threat hunting or advanced analytics.
• Advanced integrations with threat intelligence platforms (TIP).

Your sales team could offer:

• Security audits to identify and mitigate vulnerabilities.
• Threat hunting services and proactive incident response.
• Integration with advanced monitoring and analytics tools.

Companies that do not use them

These companies are likely to:

• Rely on basic measures, such as standard antivirus software.
• Lack a structured approach to cybersecurity, making them vulnerable to attacks.

This can lead to:

• Exposure to cyber risks, including phishing, ransomware, or targeted attacks.
• Data and reputation loss due to security breaches.

Your sales team could offer:

• Initial consulting to assess risks and design a security strategy.
• Implementation of basic tools, such as corporate firewalls or antivirus solutions.
• Cybersecurity training to raise employee awareness of best practices.

Examples