Human Capital Management (HCM)

What is it?

Human Capital Management (HCM) is a set of:

• Practices.
• Processes.
• Technologies.

It is designed to manage and optimise all aspects related to human talent within an organisation.

HCM systems cover:

• Recruitment and onboarding.
• Performance management.
• Training and development.
• Payroll.
• Strategic workforce planning.

The main objective of HCM is to:

• Maximise employee potential.
• Align employee development with organisational goals.
• Improve efficiency in talent management.

Why filter companies by their usage?

Segmenting by HCM usage allows you to tailor commercial strategies:

• Advanced companies: Help them maximise the value of their current systems.
• Companies without HCM tools: Guide them towards solutions that transform human capital management.

Companies that do use it

These companies already manage their human capital with specialised systems and are likely interested in:

• Enhancements: Optimisation of existing processes.
• Additional modules: For strategic planning or advanced analytics.
• Advanced services: Payroll automation or regulatory compliance.

Your sales team could offer:

• Integrations with data analytics tools to optimise talent performance.
• Modules for strategic workforce planning.
• Automation of payroll-related or compliance processes.

Companies that do not use it

These companies may be managing HR processes:

• Manually, using spreadsheets or paper-based workflows.
• At a basic level, with non-specialised tools.

This limits:

• Optimisation of talent-related operations.
• Their ability to scale.

Your sales team could offer:

• Initial consulting to assess needs and design tailored solutions.
• Implementation of a basic HCM system to digitalise and optimise HR management.
• Specific solutions for payroll, recruitment, or performance management.

Examples