Collaboration tools

What is it?

Collaboration tools are digital platforms designed to:

• Facilitate communication.
• Encourage teamwork.
• Manage tasks within organisations.

These tools typically provide features such as:

• Real-time messaging.
• Video calls.
• File sharing.
• Integration with third-party applications.
• Organised channels for specific topics.

The primary objective of these tools is to:

• Improve productivity.
• Simplify internal communication.
• Enable effective collaboration within teams, especially in hybrid or remote environments.

Why filter companies by their usage?

Segmenting by collaboration tool usage allows sales teams to personalise their proposals:

• Advanced companies: Optimise existing processes with integrations and automations.
• Companies without adoption: Help them transform internal communication.

Companies that do use it

These companies already use modern technologies for internal communication and are likely interested in:

• Advanced integrations with existing enterprise applications.
• Automations to simplify workflows.
• Improvements in work management to enhance productivity.

Your sales team could offer:

• Productivity analysis services.
• Complementary project management solutions.

Companies that do not use it

These companies may rely on traditional methods such as:

• Email.
• Face-to-face meetings.

And require an initial solution to modernise internal communication.

Your sales team could offer:

• Training on the benefits and usage of collaboration tools.
• Basic implementation of a collaboration platform.
• Consulting to identify the most suitable tool for their needs.

Examples